ESTĒE PIONEERED MANY BEAUTY INDUSTRY FIRSTS
And 75 years later, we’re committed to continuing her legacy of innovation. One thing that will never change?
Our dedication to high-touch experiences and high-performance products, created with you in mind.
Our dedication to high-touch experiences and high-performance products, created with you in mind.
PRODUCTS
Estée began in her uncle’s kitchen with four products and a dream.
PRODUCTS
The Estée Lauder Companies offer products for everyone across skincare, makeup, fragrance and luxury–all designed with a commitment to the highest performance, quality and safety.
INFLUENCE
Estée was the original influencer.
Pre-social media, she launched a word-of-mouth campaign:
“Telegraph, Telephone, Tell-a-Woman,” to spread real-life reviews of her products.
Pre-social media, she launched a word-of-mouth campaign:
“Telegraph, Telephone, Tell-a-Woman,” to spread real-life reviews of her products.
INFLUENCE
Our Estée Experts create and educate customers around the world on social media and online every day–check out the latest content from our #EsteeTeam, #EsteeArtist and #EsteeBeautyAdvisor community:
BEAUTY ADVISORS
Estée knew she couldn’t be everywhere, so she needed people who wouldn’t just sell, but would bring her signature high-touch experience to customers every day. She hired the first-ever Beauty Advisor in 1953.
BEAUTY ADVISORS
Over 10,000 Estée Beauty Advisors worldwide create high-touch experiences to department stores, airports, online consultations and much more.
Start a personalised consultation with one of our Beauty Advisors here!
Start a personalised consultation with one of our Beauty Advisors here!
GIVING BACK
In 1993, Estée Lauder’s daughter-in-law, Evelyn Lauder co-created the Pink Ribbon
and the Breast Cancer Campaign.
and the Breast Cancer Campaign.
GIVING BACK
The Estée Lauder Companies stays committed to supporting the Breast Cancer Campaign with over $99 Million raised globally for lifesaving research, education and medical services.
EXPLORE MORE...
Discover our other stories.
